​KBE spark​
About Us.
At KBE Spark, we specialise in bridging the gap between Korea’s thriving beauty industry and Australia’s dynamic retail landscape.
Our mission is simple: to act as a trusted partner for Korean beauty companies looking to expand overseas, guiding them through every step of their journey into the Australian market.
With years of experience in distribution, retail, and brand development, we understand what it takes to spark success for K-Beauty in Australia.
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Who We Are
We are a team of professionals with years of experience in retail, brand management, and distribution. Based in Sydney, Australia, we understand the local market trends, consumer behaviour, and retail dynamics.
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What We Do
We act as the link between Korean beauty brands and Australian opportunities. From strategy to execution, we guide brands through every stage of entering and expanding in this market.
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Our Promise
With trust, professionalism, and deep market knowledge, we make sure your brand doesn’t just arrive in Australia — it thrives here.
Service.
We provide tailored services to guide Korean beauty brands into Australia:​
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Market Entry Support
- Compliance and product registration guidance.
- Pricing and positioning strategies.
- Consumer and category insights.
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Distribution Network
- Access to key Australian retailers (Sephora, Priceline, specialty stores, online platforms).
- Strategic retail placement aligned with brand identity.
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Sales & Marketing
- Localised marketing campaigns and activations.
- Influencer engagement and digital strategies.
- Retail staff training and visual merchandising.
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Partnership Development
- Building long-term relationships with retailers and distributors.
- Negotiating mutually beneficial agreements.
- Driving sustainable brand growth in Australia.